It is dangerous to believe that every company in your target market can buy from you at any time. For example, it is unlikely that you would lease a new car today when your current lease still has two years left. Know how often your prospects buy your products. This is not the same as how often they use your products, but rather how often they renegotiate the contracts for their use. You use you car every day, but you only buy a new one every few years. Knowing where your targets are in their buying cycle ensures not only you being in the right place, but being there at the right time!
Join our free webinar How To Build Trust for quick and easy ideas that will help you build trust and credibility with your prospects. Webinar doesn’t fit your schedule? View the presentation video here.
Do you want to make more money in sales? For less than an average dinner out, you can consult with the B2B Sales Coach every day and receive the personal direction you need.