How to Make This Your Best Sales Year Yet

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It’s the start of a new sales year! All around the sales world, kick off meetings are being planned, new quotas are being assigned, and sales people are setting their own personal achievement goals. As the old saying goes, “As we make our resolutions for the year ahead, let us go forward with great hope that all things can be possible.”

To help you make this your best sales year yet, here are some tools that will not only help you in your goal setting process, but more importantly, help you to develop a plan of action to achieve them.

The first tool is the book “The Formula to SUCCESS for Maximum Sales Performance and a Better Life!” by Bruce C. “Brew” Harrell. A quick read, the book effectively outlines the key components necessary to succeed in sales. More importantly, it shows what area you should concentrate on to maximize your efforts to improve. Quite frankly, after 25 plus years in sales, I was quite surprised how much I took away from this book. Whether you are a raw rookie beginning your sales career, an experienced sales rep looking to rediscover your motivation, or a top quota buster looking to take your performance to the next level, you need to start your sales year off by reading this book. Check it out at

The second tool is the “Goal Setting and Action Planning Tool” available for free from the B2B Sales Connections Download Centre. This sales tool will help you first define your life goals, and then work you through step by step on what you need to do each and every day to achieve them. Think about it. Is your sales quota important enough for you to hold it dear to your heart and make it the driving force in your life? Probably not. To be truly satisfied in your career, you need to take the time to set your own goals and create a plan of action to achieve them. More quick sales tips here.

For more sales techniques used by today’s top producing sales professionals, check out my book Action Plan For Sales Success. It includes specific tips and tools that you can use to impact your sales results immediately, including proven techniques to make your daily sales activities more effective. As one reader put it, “She has helped me make more appointments, close more deals and make more money. The 3 most important concepts in sales.”

Is goal setting and action planning at the start of your sales year important? Absolutely! As Yogi Bera once said, “If you don’t know where you are going, you’ll end up someplace else.” More motivational quotes here.

Aim Higher!

Susan A. Enns, B2B Sales Coach & Author, B2B Sales Connections,, or

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