Hiring from within the industry may sound like a great idea, but make sure you think twice before doing so. Ask yourself why the sales rep would want to move to you company in the first place. If they are not successful at your competitor, can they really be successful with your organization?
Although industry experience may appear attractive in a sales candidate, you may be solving a problem for your competitor by hiring their mediocre sales representative that they were happy to see go to your business.
For more proven recruiting techniques, along with the automated tools to create your hiring process from start to finish, including designing your compensation plan, to placing the ad, to presenting your offer letter, check out my book Action Plan For Sales Management Success.